Coupons are used to save money on groceries. Doing this is tough and challenging but fun. Some people used couponing but didn’t receive the savings they expected. A lot of effort is put into planning and preparation, but sometimes, the payoff was minuscule. A lot of people clip, collect and save coupons, organize them and bring to the grocery store, only to know they save less than what they have expected. The savings they get is not enough to justify the countless hours they spend on cutting coupons from newspapers and magazines and organizing them. It is very frustrating and one of the most common mistakes new couponer make. You have to make a proper strategy to help you move from a 20% discount to a 90% discount per transaction. Here are some mistakes to avoid and tips to get the savings that you want from couponing
Using coupons on items with a full-price
If you are using a $10 off dreamcloud mattress coupons on a full-priced mattress worth $100, you will not save much money. It violates two couponing rules: Always buy items on sale, and use your coupons together with the store sale to get the savings that you expected from couponing. You need to wait for that item to go on sale before you use the coupon. For example, if the store offers a buy-one-take-one deal on a mattress for $50, and you have a $10 coupon, you will save $60 instead of just $10 when the item was not on sale. It is a significant saving if you have a large family since eggs have an expiration date. But if you only have three members in your family, this is not advisable. Eggs can expire before the three of you can consume all 24 of them. So also make sure to buy items that are not perishable. You need to calculate the price of the discounted items before buying it using your coupons. See if using your coupons will result in real savings. Remember, you have the option not to use your coupons if the items and your coupon don’t match.
Being brand loyal
Post or Kellogg’s, Skippy or Jif? Which brand do you prefer to buy? The answer is whichever items that will get you the most significant discount using your coupons. Most people use coupons because they experienced a crisis in their life like a loss of job, unexpected pregnancy, student loans, or too much debt. It is not the time to be brand conscious. You need to save money for your emergency needs, and you can’t do that if you pass on deals because it is not the brand you are used to buying and you prefer an item that is not on sale or not in your coupon. If you can get it for free or close to free, it does not matter what their brand is. Take advantage of it, and get the savings that you want.
(If you want to know how brand loyalty affects couponing, visit https://returncustomer.com/coupons-psychology-build-brand-loyalty)
Use all the coupons
Some coupons don’t present real savings. For example, a $0.25 coupon for a two-for-one item is not a real saving. Even if it is a buy-one-take-one sale, it won’t do much. Look for more enticing coupons and match it with a good store sale. There are times that you have a good coupon in hand, but there is no store sale to that item and vice versa. The best way you can do is let the coupon expire, instead of using it on an item that is full-priced. Patience is the key when you want to save a lot of money doing couponing.
Buying every great deal
Only buy items that your family needs. Otherwise, you will waste money or good coupons on items that will expire before you have the time to consume it. Buying every great deal that you don’t need will only spend your money and defeats the very purpose of couponing.
Printing coupons that you will not use
Printable coupons from retail outlets like Costco can help you save money, but you need to know that printing it uses paper, ink and electricity. If you print a coupon that you will not use, you are just wasting your resources. Print when you need them, that should be your motto when using online, printable coupons.